Purple Tiger Travel & Events Limited, trading as Purple Tiger Party, respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains how we collect, use, store and protect your personal information when you visit our website, make an enquiry, request a quotation, book an event or otherwise communicate with us.
For the purposes of UK data protection law, Purple Tiger Travel & Events Limited is the data controller responsible for your personal information.
1. Who We Are
Purple Tiger Travel & Events Limited
Trading as Purple Tiger Events
Company number: 16832628
Vat Number: GB 520 4667 09
Website: purpletigerevents.co.uk
Email: hello@purpletigerevents.co.uk
Our registered office address can be found on Companies House.
If you have any questions about this Privacy Policy or how we use your personal information, please contact us using the email address above.
2. Information We Collect
Depending on how you interact with us, we may collect information including:
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- your name;
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- email address;
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- telephone number;
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- company or organisation name;
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- billing information;
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- event date, location and group size;
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- details about the event or services you are interested in;
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- correspondence between you and Purple Tiger Events;
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- booking and payment information;
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- feedback and reviews;
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- information you choose to provide through enquiry forms or other communications; and
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- technical information relating to your use of our website, such as IP address, browser/device information and website usage data where applicable.
Where you make an enquiry or booking on behalf of a company, group or other individuals, you are responsible for ensuring that you are authorised to provide any personal information relating to those individuals.
3. How We Collect Your Information
We may collect personal information when you:
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- submit an enquiry through our website;
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- request a quotation;
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- make or manage a booking;
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- contact us by telephone, email or another communication channel;
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- make a payment;
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- provide feedback or a review;
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- subscribe to marketing communications; or
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- interact with our website.
We may also receive information from third parties where appropriate, including corporate clients, event agencies, booking partners, payment providers and suppliers where they are involved in your enquiry or booking.
4. How We Use Your Information
We may use your personal information to:
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- respond to enquiries;
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- prepare and provide quotations;
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- arrange and administer event bookings;
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- communicate with you about an enquiry or booking;
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- arrange services with venues, activity suppliers, entertainers and event hosts;
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- process and reconcile payments;
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- provide customer support;
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- manage amendments, cancellations, complaints and refunds;
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- maintain appropriate financial and business records;
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- request feedback following an event;
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- improve our website, products and services;
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- prevent fraud and protect our business;
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- comply with our legal and regulatory obligations; and
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- send marketing communications where permitted by law.
5. Our Lawful Bases for Processing
Under UK data protection law, we must have a lawful basis for processing personal information.
Depending on the circumstances, we may rely upon:
Contract – where processing is necessary to provide a quotation, enter into a contract with you or deliver services you have booked.
Legitimate interests – where processing is necessary for the legitimate operation of our business, such as managing enquiries, improving our services, maintaining customer relationships, preventing fraud and protecting our legal rights, provided those interests are not overridden by your rights.
Legal obligation – where we need to process or retain information to comply with a legal requirement, including accounting and taxation obligations.
Consent – where we specifically ask for your consent, including certain marketing activities or non-essential website technologies where consent is required.
Where processing is based on consent, you may withdraw that consent at any time.
6. Sharing Your Information
We only share personal information where there is a legitimate reason to do so.
Depending on your enquiry or booking, this may include sharing relevant information with:
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- activity and event suppliers;
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- venues and accommodation providers;
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- entertainers and event hosts;
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- payment processors;
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- IT, CRM, website and cloud-service providers;
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- accountants and professional advisers;
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- corporate clients or booking agencies where they are involved in your booking; and
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- government, regulatory or law-enforcement authorities where required by law.
We only provide suppliers and partners with information that is reasonably necessary for them to provide the relevant service.
We do not sell your personal information.
7. Systems and Service Providers
We use third-party systems to operate our business. These may include services used for customer relationship management, website hosting, email, payments, accounting and business administration.
For example, customer and booking information may be processed within Airtable, and payment transactions may be processed through providers such as Stripe.
These organisations may act as data processors or, in some circumstances, independent data controllers and have their own data-protection obligations.
8. International Transfers
Some of the technology and service providers we use may process or store information outside the United Kingdom.
Where personal information is transferred internationally, we take appropriate steps to ensure that it receives an appropriate level of protection and that suitable safeguards are in place where required by UK data protection law.
9. How Long We Keep Your Information
We retain personal information only for as long as reasonably necessary for the purpose for which it was collected, including satisfying legal, accounting and reporting requirements.
Retention periods may therefore vary depending upon the type of information and our relationship with you.
Information relating to completed transactions may be retained for the period required to satisfy applicable accounting, taxation and legal requirements.
Information that is no longer required will be securely deleted or anonymised where appropriate.
10. Marketing
We may contact existing customers about Purple Tiger Events products or services where permitted by law and where we believe they may be relevant.
Where consent is required, we will obtain it before sending marketing communications.
You can unsubscribe from marketing communications at any time by using the unsubscribe option provided in the communication or by contacting us at hello@purpletigerevents.co.uk.
Unsubscribing from marketing will not prevent us from sending communications that are necessary to manage an enquiry or booking.
11. Cookies and Website Analytics
Our website may use cookies and similar technologies to operate correctly, remember preferences, understand how visitors use the website and, where applicable, support marketing activities.
Some cookies are necessary for the operation of the website. Other cookies, including certain analytics and marketing cookies, may require your consent before they are placed on your device.
Where required, you will be given the opportunity to accept or reject non-essential cookies through our cookie consent controls.
You can find further information in our Cookie Policy.
The ICO currently requires organisations to provide clear information about cookies and generally obtain consent before placing cookies that are not strictly necessary.
12. Keeping Your Information Secure
We take appropriate technical and organisational measures to protect personal information against unauthorised access, alteration, disclosure, loss or destruction.
Access to personal information is restricted to employees, contractors and service providers who require it for legitimate business purposes.
13. Your Data Protection Rights
Depending on the circumstances, UK data protection law gives you rights in relation to your personal information, including the right to:
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- request access to personal information we hold about you;
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- request correction of inaccurate or incomplete information;
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- request deletion of your personal information in certain circumstances;
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- request restriction of processing;
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- object to certain processing;
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- request transfer of your information where applicable; and
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- withdraw consent where we rely upon consent.
These rights are subject to certain legal conditions and exemptions.
To exercise your rights, contact hello@purpletigerevents.co.uk.
The ICO confirms that privacy information should explain the rights available to individuals, including access, rectification, erasure, restriction, portability and objection where applicable.
14. Complaints
If you have concerns about how we use your personal information, please contact us first so that we can investigate.
You also have the right to complain to the Information Commissioner’s Office (ICO), the UK’s data protection regulator.
Information Commissioner’s Office
15. Links to Other Websites
Our website may contain links to websites operated by third parties.
We are not responsible for the privacy practices of third-party websites and recommend reviewing their privacy information before providing personal information.
16. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our services, systems or legal obligations.
The latest version will always be published on this website with the date it was last updated.